Cytiva, a Danaher life sciences company, is hiring an SEM Specialist for its Marketing Global Capability Center in Bengaluru (on-site). You will run paid search end to end across Google Ads and Microsoft Advertising, covering strategy, planning, build, launch, optimisation and reporting. You will turn campaign goals and customer intent into keyword, targeting, bidding and budget plans, analyse reach, engagement, conversion and commercial metrics to improve results, and keep accounts healthy with accurate tracking, compliance, brand standards and documentation. You will also work with the wider marketing team and bring in automation and AI. Requirements: a bachelor's degree in marketing, business, analytics or similar (or equivalent experience) and at least 3 years of hands-on experience managing paid search campaigns in a B2B, enterprise or agency setting.